Yamaha Motor: created a DOOH 3D starring the NEO's electric scooter

yamaha Motor is the first brand of two-wheeled models to give shape to a motorcycle in Italy DOOH 3D referring to the campaign developed for the new electric scooter Yamaha NEO's.

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NEO's and the three e-bikes Moor 07, CrossCore RC e Wabash RT they are the protagonists in the DOOH campaign at a national level. In Milan with a presence in the Place to be Circuit and with the maxi formats of Coin, in Piazza 5 Giornate and in San Babila. Yamaha models equipped with electric motors also appear in 315 digital shelters throughout the Lombardy capital.
Not only in Milan but also in the capital, with the installation of the 135 mXNUMX of the iconic wall in via Aurelia/Piazza Irnerio. The billboards were preceded by a radio campaign on various stations.
NEO's and the three e-bikes are part of the Switch-ON project with several electric vehicles created to provide answers to those looking for a more sustainable type of mobility in line with the 2030 objectives.
Returning to the new Yamaha NEO's, an image of the electric fifty appears exclusively for a month on the maxi corner LED wall DOOH 3.0 di Aerostar, the first facility in the country at eye level present in Corso Como in Milan. A system developed in a space of 25 mXNUMX, which allows for a more engaging experience in one of the most attractive points of the Milanese metropolis.