Shark presents all the 2016 news at EICMA [PHOTO]

Shark – EICMA 2015 is now upon us. It starts on November 17th with two days dedicated to the press and professionals, and then passes the ball to the public from November 19th to 22nd. For Shark this year will be the first time under the guidance of French private equity Naxicap Partners, which in June announced the acquisition of the FIK Group, owner of the Shark (helmets), Bering and Segura (clothing) and Bagster (bags, saddles, accessories) brands.

The French group has been on the rise since Perceva Capital acquired the Shark brand in 2011 and then allowed the management team to create an international group, with a wide range of brands and products for the motorcycle sector. "Thanks to this new change, the group has equipped itself with the tools to pursue its strategy in the coming years. Naxicap will facilitate indoor and outdoor growth in the seasons to come. Furthermore, the Naxicap fund was already at our side in the 2000s and we are therefore very happy to find it again.” Thus he spoke Patrick Francois, president of FIK Group, in relation to the acquisition by Naxicap Partners. At EICMA 2015 Shark will present its 2016 range, ready once again to amaze all enthusiasts.

To do this Shark deploys its entire bouquet of pilots, Tom Skyes, Alex Lowes, Sylvain Guintoli and Joihann Zarco. Everyone was present at the Milan – Rho fair to excite the public present and to underline the importance of this new range of Shark products.