Scrambler Ducati, great success at EICMA 2016

Ducati Scrambler – Much enthusiasm for the new Scrambler Ducati models presented at EICMA 2016. Their videos have totaled around 1 million views across the Scramblerducati.com website, the Facebook page, Youtube and the brand's other social channels.

The new Scrambler web radio was also a success at EICMA 2016: live from the stand with 14 broadcasts, 25 guests, 45 thousand views and 33 thousand listens to the playlist available on the Scramblerducati.com portal. And again, great participation in the Virtual Reality corner to configure a Scrambler Icon, and in the Scrambler Ducati Flat Track Media Challenge.

Many famous people took part in the race: Supermotard rider Martina Beltrandi, MTB champion Marco Aurelio Fontana, former Bronze Medalist at the London 2012 Olympics in MTB Cross Country and World Champion in 2013 in Team Relay; and then Ringo DJ, the top influencer Mariano Di Vaio, the well-known YouTuber Andrea Pirillo and the journalists of the Italian motorcycle press Roberto Ungaro, Cristian Lancellotti, Alberto Ceccotti, Federico Aliverti and Andrea Perfetti.