Scrambler Ducati celebrates its first birthday in Borgo Panigale

Ducati Scrambler – The Ducati Scrambler turns one and the Land of Joy has returned to animate Borgo Panigale to celebrate it. This time there was a real circus awaiting the over one thousand Ducati employees with music, entertainment and a carousel with the four versions of the Scrambler, instead of horses.

One year after revealing the bike to employees, the Ducati Scrambler wanted to celebrate the first year of the new brand with all the people who work at Borgo Panigale. And he did it with really interesting numbers on his side like the 9.000 units sold worldwide in the first half of 2015. The first birthday of the Scrambler took place on 23 July in the area inside the Borgo Panigale factory, right in front of the main entrance, where the famous yellow container waiting for the employees was placed on a large green lawn bordered by 80 bales made of straw, with typical circus signs and atmosphere.

Protagonists of the birthday party, in addition to the versions Icon, Classic, Full Throttle and Urban Enduro which characterized the ride, including the eight most representative Scrambler specials, i.e. the creations of Radikal Chopper, Mr. Martini, Deus, Officine Mermaid, Holographic Hammer, Fred Krugger and Vibrazioni Art Design. All the Ducati Scrambler welcomed the employees who had fun challenging themselves with the punchball and playing darts, experiencing the pleasant and engaging atmosphere of the Land of Joy. All between a drink and a sandwich, in perfect "street food" style, thanks to the presence of "Il Furgoncino" from Pesaro.