Pirelli Night Dragon protagonists at the Motor Bike Expo

Pirelli and tires Night Dragon they return to the scene on the occasion of Motor Bike Expo which will take place in Verona from 18 to 20 January. After participation in the 70th edition of the International Motorcycle Exhibition (EICMA) which took place last November, Pirelli tires dedicated to the custom world will be protagonists of the pavilion 2 in stand 4F together with an initiative launched by Pirelli on the occasion of the Milan motorcycle show and which aroused great curiosity among lovers of the custom world and, more generally, among lovers of two wheels: the gouging and tattooing of the tread of some Pirelli tyres that give life to real ones works of art on rubber.

Lo stand it was designed by Pirelli as a meeting and socialization point where visitors can breathe the atmosphere of the custom world: on display they will also find a Harley Davidson Softail Slim model with Pirelli Night Dragon tires from the Harley Davidson Bolzano dealer.

Night Dragons are the new generation of custom touring tires from Pirelli which is increasingly committed to developing technologically cutting-edge products, not only in the sports and racing sectors but also in the touring and custom sectors. The Pirelli Night Dragon are tires dedicated to custom motorcyclists who, in addition to the qualities of stability and long life which are a real "must" for this segment, also seek the handling and grip typical of the Pirelli DNA. These motorcyclists are the same ones who often modify their motorbike to increase its power and often also act, for example, on exhausts and suspensions. Night Dragon is precisely Pirelli's way of interpreting the custom touring segment, meeting the evolution and needs of custom motorcycles in terms of traction and grip and offering users a one-of-a-kind tire that embodies the sporting DNA of the brand and at the same time the most important characteristics for a custom tire: mileage and stability.

But when we talk about custom, the reference to the art of tattooing is inevitable, particularly appreciated by lovers of the custom world, which Pirelli has decided to combine with two wheels, creating a new form of art, the tattooed tyre.

During the days of the fair, some tires will first be expertly engraved using the gouge and then painted with acrylic enamels, creating true extemporaneous works of art on rubber, solely for exhibition purposes and of a fleeting nature due to the properties of the components of the compound, but capable of transmitting emotion and interest in those who observe them.

After the one at EICMA, the participation of Pirelli, which has always been a leader in the racing and sports segment, at the Motor Bike Expo confirms the growing desire of the Milanese company to make its products dedicated to the custom world known, demonstrating how all the experience acquired over the years in competitions can be excellently transferred into a product, Night Dragon, capable of offering custom bikes not only mileage and stability, which are the minimum requirements offered by all competitors, but also excellent grip and handling typical of Pirelli's sporting DNA .