Nolangroup: three absolute innovations arrive at Eicma
The top-of-the-range racing full-face helmet
Nolangroup – Making “Made in Italy” helmets is a challenge that Nolangroup has been going on for 45 years. A long and incessant work which, however, bore fruit for him. In fact, today the company can proudly say that it is among the Italian brands recognized and requested abroad, even in China, a country in which the product made in Bergamo is increasingly appreciated, so much so that it has also been adopted by the State Police .
As Eicma approaches, the CEO Enzo Panacci, wanted to comment on the group's moment: “When we mention Italian excellences that are also famous overseas, we often refer only to fashion brands, or to big names such as Ferrari and Ducati, but many other companies are also trendy abroad, although smaller in size. Among these is Nolangroup. In fact, on our recent trip to China, we found out that Chinese motorcyclists want our helmets because they are Italian and therefore synonymous with style, safety and quality.".
"We are proud of this and it is the driving force that pushes us to move forward, to produce increasingly cutting-edge and innovative helmets entirely in Italy. – he then added -. Here at Eicma, like every year, many Asian manufacturers will come to photograph every single detail of our products, and then reproduce them in an apparently faithful way at lower costs. This is certainly a damage for us, but we know that in their homeland their helmets will never be appreciated like ours, because everything can be copied, but not the values of an Italian brand".
At Eicma, Nolangroup will present three new models: the top-of-the-range racing full-face helmet X-803, the opening one N100-5 and the entry level full-face N60-5. Also for 2018, Nolangroup confirms the co-branding with two prestigious brands in the sector: Ducati (mod. X-1004) and Touratech (mod. X-502 ULTRA CARBON). Both products will be exhibited at Eicma at the stands of the two companies.
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