MV Agusta Monza: the brand's first Italian 3.0 dealer
A new concept
MV Agusta Monza will be the first Italian dealership developed according to the new indications of theMV Dealer Identity Concept. Screens, desks and every piece of furniture will convey the brand's new "brand identity". The official inauguration is scheduled for Saturday 13 March at 15 pm in Concorezzo, added to the historic spaces Motor Company, reference since 1997 for two-wheel enthusiasts in Monza and Milan.
Information
The inauguration can be followed live on the Facebook and Instagram channels connected to the dealership, starting as mentioned from 15.30pm. Together with Guglielmo Zappa and Lella Spreafico, owners of Motor Company Monza, Davide Loreti is expected as moderator, the mayor of Concorezzo Mauro Capitanio, Enrico Pellegrino MV Agusta Business Development Director as well as Timur Sardarov, Filippo Bassoli and Marta Trezzi, respectively CEO , Marketing Director and Global Brand Director of MV Agusta, via video. YouTuber NoisyBoy is also indicated.
The showroom appears to be 250 square meters with an area dedicated to clothing, one for accessories, as well as a test bench and a specialized workshop.
Images: MV Agusta
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