Mahindra Two Wheelers will tie up with Peugeot Motorcycles by February

Mahindra Two Wheelers – The purchase of 51 percent of the shares of Peugeot Motorcycles by Mahindra Two Wheelers should be completed by next month, at least according to some people close to the Indian company. In October 2014, the two-wheeler arm of the Mahindra group made a binding offer to acquire a 51 percent stake in Peugeot Motorcycles, one of the world's oldest motorcycle manufacturers.

The operation between Mahindra Two Wheelers and Peugeot Motorcycles it would involve an investment of 15 million euros useful for financing the French company's projects. “Negotiations are still ongoing. We are waiting for documentation work. I hope that by the end of January or beginning of February we might be able to clear all the obstacles. But, in reality, it depends on when these obstacles can be eliminated.", said the head of operations of Mahindra Two Wheelers,Viren Popli.

Responding to a question on how Mahindra intends to position the products that will arise from the Mahindra-Peugeot deal, he added: “I don't think we're going to create a Mahindra similar to a Peugeot. I think Mahindra will make its own products and Peugeot will make its own products. Peugeot Motorcycles was one of the first two-wheeled companies to bring motorized transport to life worldwide. They have a long history. So when you have a brand like that, you don't try to screw it up by trying to create another brand.". According to many, Mahindra Two Wheelers is suitable for the "mass" segment, while Peugeot for the premium segment.

Popli and other senior officials of the Mahindra Two Wheelers they talked about the potential agreement with Peugeot during the presentation of the new scooter TASTE which took place in Tamil Nadu, a state in the south-east of India, and which will be put on the market at a price of 48.600 INR, approximately 660 euros at the current exchange rate. Since the launch of GUSTO in the northern part of the country Mahindra Two Wheelers has sold around 10.000 units. The Indian brand is also expected to launch a 300 cc motorcycle soon, the “Mojo”. “Our next launch that we are still working on is the Mojo, once that is done we will start to fill the gaps between the 110cc and 300cc”, concluded Popli.