Lambretta present at the Fuorisalone 2022, Milan Design Week

The brand Lambretta participate in the fuorisalone 2022, Milan Design Week. In memory of 75 Anniversary, we recall the past and nod to the future with the initiative entitled “Infinity. Heritage to future”, in collaboration with the Lambretta Museum. Given the special occasion, Lambretta announces the international launch of the new models G350 Special e X300, with an entirely renewed range.

The event

Milan, where the company was born, is a prestigious stage in the anniversary of 75 Anniversary. The past, the iconic tradition and the future of the brand are the fulcrum of the aforementioned initiative in collaboration with the Lambretta Museum and entitled “Infinity. Heritage to future”. Its own historical heritage and tradition that make Lambretta itself "infinite".
“Infinity. Heritage to future” is the theme ofLambretta artistic installation, a depiction of the infinite with the representative models of the past, the present and the new exemplars of the future, each in relation through the use of a large iconographic material. All models, for the first time, are presented together.
The “Lambretta Experience” is planned by 7 12 to June, from 10:00 to 21:30, in one of the most evocative places in Milan: the Small Cloister of the Basilica of San Simpliciano, in the heart of the Brera Design District. Considering that design is one of the prominent aspects of Lambretta design, the Fuorisalone 2022 represents an internationally relevant scenario for this exhibition accessible to the public.
On the special occasion, as mentioned, Lambretta highlights the international launch of the new models G350 Special e X300, with a renewed range. A live broadcast of the global launch is planned so that several can witness the moment.
Lambretta is a name that has remained in the minds of numerous enthusiasts, not only for its technical qualities, but also for its clear and functional design. A model that represented and continues to represent an idea of ​​freedom and movement. A work of engineering and style in the world.

Image: Lambretta