Piaggio Group: Indonesia, a strategic market and the MotoGP weekend

At the weekend in Indonesia, on the asphalt of Mandalika on the island of Lombok, the protagonists of MotoGP are present and the team is among them aprilia-racing linked to Piaggio Group. The Asian country, given the marketing of over five million scooters and motorbikes every year, constitutes the third largest market in the world for two-wheeled vehicles, after India and China. An important market in the growth strategy of the Piaggio Group.

The sporting presence on the weekend

The Mandalika asphalt is a new theater of action for MotoGP talents and the team is committed to the Piaggio Group aprilia-racing, as mentioned. After the interesting result in Qatar, recalling the fourth place obtained by Aleix Espargaró and the recovery of Maverick Viñales into the points zone aboard the 2022 RS-GPs, in Indonesia the aim is to confirm this potential. The new bike showed convincing performance consistency, after brilliant tests.
To highlight the importance of the Indonesian market in the growth strategy of the Piaggio Group in Asia, the new scooter is presented to the Asian markets during the circuit Aprilia SRGT. After launching the 660 units, the SR GT scooter proposed in 125 and 200 versions figures as a prominent piece in the development of the Aprilia brand in Asia, extending the portfolio in the segment. An unprecedented example among compact GT scooters, also functional in the Far East markets. This is the brand's first urban adventure scooter, designed to maneuver in the city and over longer distances, between metropolitan atmospheres and lesser-known routes, given some aspects that recall the off-road panorama.


The Piaggio Group in Indonesia

In 2021, sales increased by 61% compared to the previous year and in 2022 for the commercial network there will be over 50 dedicated sales points of which 4 Motoplex inaugurated in Jakarta, Bali, Surabaya and Jogjakarta with the brands Aprilia, Moto Guzzi, Piaggio e Wasp in evidence. Furthermore, to further strengthen the presence of the Piaggio Group in Indonesia, a project is being created new factory in an area of ​​55.000 square meters and the inauguration is scheduled for the second half of 2022. A new plant in Jakarta in addition to that of Vin Puch in Vietnam and Foshan in China, in order to increase production capacity in Far East Asia.

Photo: Piaggio Group – Aprilia