EICMA 2014, the Rho fair welcomed more than 628 thousand visitors

EICMA 2014 – The seventy-second edition of the International Motorcycle Fair closed yesterday, EICMA, of Milan, after six days of major events and initiatives involving thousands of two-wheel enthusiasts.

The official data speaks of 628.600 visitors, an increased turnout of 14,7% compared to the 2013 edition. As also underlined by the president of Eicma, Antonello Montante, the public responded with great passion and interest to what is considered one of the most important events in the world in the two-wheel sector, which this year celebrates its centenary.

EICMA 2014 was also the scene of numerous institutional meetings, during which various topics were addressed, aimed at encouraging the use of two wheels to promote mobility and the environment, and, according to Montante, “The large turnout of the public was proof that the two-wheel sector is of strategic importance for our country. Within the year we will present a revolutionary project on insurance and we are certain that we have the government's support to put a limit on an out-of-control situation".

280.000 gross square meters of exposure divided into 6 pavilions that they hosted 1.053 exhibitors, coming from 34 countries, 14 international races, 600 riders and other protagonists of the world of two wheels. Now EICMA says goodbye, but it's just a goodbye to 2015, from 3rd to 8th November, with the days of the 3rd and 4th reserved, as always, for the press and operators. The numbers relating to the participation of traders in the sector were also excellent, with a total of 45.910 present in Rho. This is the geographical map of origin: 69% from Europe; 9% from the United States; 19% from Asia; 2% from Africa; 1% from Oceania. Also present 6.945 journalists, cameramen and photographers, 70% of whom arrived from Europe; 17% from Asia; 12% from the United States; 0,50% from Africa and 0,50% from Oceania.