Ducati World told by Sabrina Mangia, Mirabilandia Sales Director

"Ducati World" arrives at Mirabilandia

Ducati World told by Sabrina Mangia, Mirabilandia Sales DirectorDucati World told by Sabrina Mangia, Mirabilandia Sales Director

“Ducati World” arrives at Mirabilandia, a partnership that will allow visitors to immerse themselves in the exhilarating world of the Borgo Panigale Reds.

Ducati World will be the first exclusively motorcycle themed area to be included in an amusement park in Italy. The project will occupy an area of ​​approximately 35.000 m2 and the inauguration is scheduled for spring 2019.

Mirabilandia is located in Emilia Romagna, near Ravenna, right in the Motor Valley, in one of the most important tourist areas in Italy. In this regard, here are the words of Sabrina Mangia, Mirabilandia Sales Director.

“I arrived at Mirabilandia after 10 years of working in the racing world, so I am the happiest person with this partnership. There could not have been a better partnership between Mirabilandia and Ducati, which are two truly strong brands in this area. Working in this team is wonderful and I know it will give us a lot of satisfaction.

The Mirabilandia park really asks a lot, it's demanding to work in an amusement park, from the outside everything seems beautiful, obviously it has to be that way, but for us who work inside and for those who put so much passion into it it's hard, it drains a lot of energy, but the park can also give a lot. I believe that the greatest satisfaction for each of us is being able to see every single visitor with a smile on their face. If I had to say what there is in common between the world of motors and Mirabilandia I would immediately say a lot of things, there are so many aspects that are in common, but two of them stand out. The first is the common denominator, it is fun, entertainment. We are here to provide entertainment, as in the end the world of racing, racing is entertainment. Both worlds exude passion, adrenaline, adventure, any kind of emotion. The difference is that in the world of racing you are more of a spectator, spectator of an epic gesture, a gesture that a driver makes when he lowers his visor and is left alone with his track. In Mirabilandia you are protagonists, even spectators, but above all protagonists and you experience this not only on the attractions, but also by walking in the park, watching a show.

The other thing in common between the two worlds is that they are a ritual of aggregation, because no one comes to the amusement park or to see the races alone, they come with family, with friends, with grandparents, in short there are very few left the points all over the world where you can all have fun together. If someone told me how I see the Mirabilandia of the future, I would have to take a step back, I am the Commercial Marketing Director of this place, but above all I am a mother of two beautiful children and therefore I would say that Mirabilandia should be even more tailor-made family's."

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