Motorcycle and scooter sales data July 2018: favorable for the two-wheel market

Sales data August 2018

The data he has made known are comforting Confindustria ANCMA, the National Cycle Motorcycle Accessories Association relating to the sales of motorcycles and scooters. In the month of July, registrations (two motorized wheels with a displacement greater than 50cc) are recovering with a total of 26.291 vehicles and a +8,5% compared to July 2017. The growth is simultaneous both for scooters and, with higher numbers important, totaling 16.116 pieces equal to +6,3%, both for motorbikes which achieved sales of 10.175 units and an increase of +12,2%. 50cc are slightly down in July, with 2.957 registrations and -2,8%. July accounts for approximately 12% of the total sold in the year. 

Seven months of growth

From January to July 2018, the Italian motorized two-wheeler market achieved 156.660 registrations with an increase of +5% compared to the same period last year. Scooters consolidated at 88.206 units and recorded a +1,4%, but the most significant boost came from motorbikes which reached 68.454 units, equal to +10,2%. The only minus sign is noted for mopeds (motorcycles and 50cc scooters) whose volumes of 12.784 registrations are down by -14,7% compared to last year. The annual progression to July 2018 shows a total of 169.444 sales of motorized two-wheelers (registrations + 50cc), with an increase in volumes of +3,2% compared to the first 7 months of 2017. 125cc scooters are the best-selling, with 32.084 vehicles and +11% compared to last year. 300-500cc scooters follow closely with 31.372 units and +1,5%. The 150-200cc trend is decreasing with 16.478 pieces and -6,3%. The growth of maxi-scooters over 500cc has come to an end, with 8.219 registrations down by -8% compared to the same period in 2017. The motorcycle sector is seeing different, but mostly positive, trends; the most important segment is represented by motorcycles between 800 and 1000cc with 18.800 units, down by -4,9%. The over 1.000cc bikes were very close with 18.442 bikes and a +6,3%; followed by medium displacements, between 650 and 750cc, with 11.314 pieces confirming last year's volumes. The success of the 300-600cc motorcycles is truly remarkable, totaling 11.055 pieces equal to +%, while the 150 to 250cc models achieved 1.715 sales, up by +8,3%. A more than satisfactory result was achieved by the 125cc models which, with 7.128 bikes, recorded an increase of +33,1%. From the analysis of the motorcycle segments, the leadership of the naked emerges with 26.992 sales and a +14,1%, followed by the road enduros with 21.920 units and a +12,6%. Touring motorcycles are stable with 8.904 units equal to -0,9%, while customs with 4.172 pieces are recovering and recording a +4,9%. Favorable trend also for sports bikes with 3.649 motorbikes and a +10,5%, finally supermotards with 2.191 motorbikes rose by +2,6%.

Reactions from Confindustria ANCMA

From the words of Andrea Dell'Orto, President of Confindustria ANCMA, all the positivity of the moment shines through: “The performance of the first seven months of the year and the confirmation of July volumes for the two-wheeler market give us a glimpse of another satisfactory year. The macroeconomic indicators are contradictory, both regarding the rather stagnant production and the declining exports. The business confidence index is decreasing and domestic demand is weakening, while employment is decreasing slightly, but fixed-term contracts are increasing - he has declared -. In this context, our market is bucking the trend and contributing positively, even if the recovery of pre-crisis volumes is still far away. Greater sensitivity is needed for the safety of those who use two wheels, through an improvement in infrastructure with dedicated investments. Confindustria Ancma is moving to make the validity of our proposals clear to new political interlocutors, with priority given to relaunching the reform of the Highway Code, incentives for the purchase of protective clothing, and the creation of non-damaging guardrails in the event of a fall. . In the meantime, the conditions for EICMA 2018 appear very positive and promises to be an increasingly successful international edition, thanks to the increase in foreign exhibitors; the activity of the companies that are developing the innovations that will have to meet the enthusiasm of the enthusiasts is abuzz".