BMW Motorrad: new format announced ahead of EICMA 2019

We anticipate how "an experience" the visit to the stand of BMW Motorrad at the next appointment EICMA, Scheduled 5 al November 10, 2019 (days 5 and 6 intended for the press and sector operators).

The new concept

A space that “celebrates motorcycling as a lifestyle and transforms it into a unique and unifying experience”. Therefore a stand designed as a “meeting place” for enthusiasts, where to discuss and meet the latest designer products BMW Motorrad.
A live streaming is planned on the official page Facebook for those who cannot go to the event hosted in the pavilions of Rho Fiera Milano. The proposed stand concept becomes a sort of functional aggregator for interaction, considering the proposed indications.
Over 1.000 mXNUMX in hall 13 characterized by a central stage reconfigured and recognizable by its style "modern", which hosts the press conference scheduled for 10:00 of 5 November 2019 and also other events in the program. Always report the 5th November moments of in-depth analysis dedicated tosport activity di BMW Motorrad 14:00 and also to the world Heritage From 15:30.
A large platform located in front of the stage can then accommodate interested visitors. Furthermore, the installation of touchpads dedicated to the models present on the occasion is indicated, as well as thematic islands on different topics related to the Bavarian manufacturer. Highlighted above all are four world premieres, product highlights and a new collection of Rider's Equipment BMW Motorrad, as reported.

Image: BMW Motorrad